Privacy policy
Privacy policy
Personal data (hereinafter referred to as "data") is processed by us only as necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.
In accordance with Art. 4 no. 1. of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to only as "GDPR"), "processing" shall mean any operation or set of operations which is performed upon personal data, whether or not by automated means, such as collection, recording, organization, arrangement, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.
With the following privacy policy, we inform you in particular about the nature, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or jointly with others on the purposes and means of processing. In addition, we inform you below about the third-party components used by us for optimization purposes as well as to increase the quality of use, insofar as third parties process data through this, again under their own responsibility.
Our data protection declaration is structured as follows:
I. Information about us as the responsible party
II. rights of users and data subjects
III. Information on data processing
I. Information about us as the responsible party
The responsible provider of this website in the sense of data protection law is:
Pomélo + Co GmbH
Unter den Linden 24
10117 Berlin,
Germany
Represented by:
Richard Fähnle
Contact:
Phone: 030 23327200
E-Mail: support@pomelo-co.de
Data protection officer at the provider is:
Richard Fähnle
Contact:
Phone: 030 23327200
E-mail: privacy@pomelo-co.de
II. Rights of users and data subjects
With regard to the data processing described in more detail below, users and data subjects have the right to
- to confirmation as to whether data concerning them is being processed, to information about the data processed, to further information about the data processing and to copies of the data (cf. also Art. 15 DSGVO);
- to correction or completion of incorrect or incomplete data (cf. also Art. 16 DSGVO);
- to the immediate erasure of the data concerning them (cf. also Art. 17 DSGVO), or, alternatively, insofar as further processing is necessary pursuant to Art. 17 (3) DSGVO, to the restriction of processing in accordance with Art. 18 DSGVO;
- to receive the data concerning them and provided by them and to transfer this data to other providers/controllers (cf. also Art. 20 DSGVO);
- to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them is being processed by the provider in breach of data protection provisions (cf. also Art. 77 GDPR).
In addition, the Provider is obliged to inform all recipients to whom data has been disclosed by the Provider about any correction or deletion of data or restriction of processing that takes place on the basis of Articles 16, 17 (1), 18 DSGVO. However, this obligation does not exist insofar as this notification is impossible or involves a disproportionate effort. Notwithstanding the above, the user has a right to information about these recipients.
Likewise, according to Art. 21 DSGVO, users and data subjects have the right to object to the future processing of data concerning them, insofar as the data is processed by the provider in accordance with Art. 6 para. 1 lit. f) DSGVO. In particular, an objection to data processing for the purpose of direct advertising is permitted.
III. Information on data processing
Your data processed during the use of our website will be deleted or blocked as soon as the purpose of the storage no longer applies, the deletion of the data does not conflict with any statutory retention obligations and no other information on individual processing procedures is provided below.
Server data
For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted by your Internet browser to us or to our web space provider. These so-called server log files are used to collect, among other things, the type and version of your Internet browser, the operating system, the website from which you accessed our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access as well as the IP address of the Internet connection from which the use of our website takes place.
The data collected in this way is stored temporarily, but not together with other data about you.
This storage takes place on the legal basis of Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the improvement, stability, functionality and security of our website.
The data is deleted again after seven days at the latest, unless further storage is required for evidence purposes. Otherwise, the data is exempt from deletion in whole or in part until final clarification of an incident.
Cookies
a) Session cookies/Session cookies
We use so-called cookies with our Internet presence. Cookies are small text files or other storage technologies that are placed and stored on your terminal device by the Internet browser you use. Through these cookies, certain information from you, such as your browser or location data or your IP address, is processed to an individual extent.
This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offer of a shopping cart function.
The legal basis for this processing is Art. 6 para. 1 lit b.) DSGVO, insofar as these cookies data are processed for contract initiation or contract execution.
If the processing does not serve the purpose of initiating or executing a contract, our legitimate interest lies in improving the functionality of our website. In this case, the legal basis is Art. 6 para. 1 lit. f) DSGVO.
When you close your internet browser, these session cookies are deleted.
b) Third-party cookies
Where applicable, cookies from partner companies with which we cooperate for the purposes of advertising, analysis or the functionalities of our website are also used with our website.
The details of this, in particular the purposes and legal basis for the processing of such third-party cookies, can be found in the following information.
c) Removal option
You can prevent or restrict the installation of cookies by setting your internet browser. Likewise, you can delete already stored cookies at any time. However, the steps and measures required for this depend on your specific Internet browser used. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called Flash cookies, however, processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you use. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.
However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be fully used.
Contract processing
The data transmitted by you for the purpose of using our range of goods and/or services will be processed by us for the purpose of processing the contract and are necessary to this extent. Conclusion and processing of the contract are not possible without the provision of your data.
The legal basis for the processing is Art. 6 para. 1 lit. b) DSGVO.
We delete the data with complete contract execution, but must observe the retention periods under tax and commercial law.
In the context of contract processing, we pass on your data to the transport company commissioned with the delivery of goods or to the financial service provider, insofar as the transfer is necessary for the delivery of goods or for payment purposes.
The legal basis for the transfer of data is then Art. 6 para. 1 lit. b) DSGVO.
Customer account / registration function
If you create a customer account with us via our website, we will collect and store the data you enter during registration (e.g. your name, address or e-mail address) exclusively for pre-contractual services, for the fulfillment of the contract or for the purpose of customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called memo function). At the same time, we then store the IP address and the date of your registration along with the time. Of course, this data will not be passed on to third parties.
In the course of the further registration process, your consent to this processing will be obtained and reference will be made to this data protection declaration. The data collected by us in this process will be used exclusively for the provision of the customer account.
Insofar as you consent to this processing, Art. 6 para. 1 lit. a) DSGVO is the legal basis for the processing.
If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 (1) (b) DSGVO.
The consent given to us for the opening and maintenance of the customer account can be revoked at any time with effect for the future in accordance with Art. 7 (3) DSGVO. For this purpose, you only need to inform us of your revocation.
The data collected in this respect will be deleted as soon as the processing is no longer necessary. In doing so, however, we must observe retention periods under tax and commercial law.
Newsletter
If you register for our free newsletter, the data you requested for this purpose, i.e. your e-mail address and - optionally - your name and address, will be transmitted to us. At the same time, we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. During the further registration process, we will ask for your consent to send you the newsletter, describe the content in detail and refer to this privacy policy. We use the data collected in this process exclusively for sending the newsletter - in particular, they are therefore not passed on to third parties.
The legal basis for this is Art. 6 para. 1 lit. a) DSGVO.
In accordance with Art. 7 (3) DSGVO, you can revoke your consent to the sending of the newsletter at any time with effect for the future. To do so, you simply need to inform us of your revocation or click on the unsubscribe link contained in each newsletter.
Contact requests / contact option
If you contact us via contact form or e-mail, the data you provide will be used to process your request. The provision of the data is necessary for processing and answering your request - without their provision, we can not answer your request or at best limited.
The legal basis for this processing is Art. 6 para. 1 lit. b) DSGVO.
Your data will be deleted if your request has been answered conclusively and the deletion does not conflict with any legal obligations to retain data, such as in the case of any subsequent contract processing.
User contributions, comments and ratings
We offer you the opportunity to publish questions, answers, opinions or ratings, hereinafter referred to as "contributions", on our website. If you make use of this offer, we process and publish your contribution, date and time of submission as well as the pseudonym used by you, if applicable.
The legal basis for this is Art. 6 para. 1 lit. a) DSGVO. In accordance with Art. 7 (3) DSGVO, you can revoke your consent at any time with effect for the future. For this purpose, you only need to inform us of your revocation.
In addition, we also process your IP and e-mail address. The IP address is processed because we have a legitimate interest in initiating or supporting further steps if your contribution infringes the rights of third parties and/or it is otherwise illegal.
The legal basis in this case is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the legal defense that may be necessary.
Google Analytics
We use Google Analytics on our website. This is a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transferred to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. Through this function, Google already shortens the IP address within the EU or EEA.
The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data may also be used to provide other services related to the use of our website and the use of the Internet.
Google states that it will not associate your IP address with any other data. In addition, Google provides further data protection information for you at https://www.google.com/intl/de/policies/privacy/partners, for example on the options for preventing the use of data.
In addition, Google offers a so-called deactivation add-on at https://tools.google.com/dlpage/gaoptout?hl=de along with further information on this.
This add-on can be installed with standard Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on tells the JavaScript (ga.js) of Google Analytics that information about the visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services. If and which other web analytics services are used by us, you will of course also find out in this privacy policy.
Google Maps
On our website, we use Google Maps to display our location and to create directions. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google".
Through certification under the EU-US Privacy Shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that the EU data protection requirements are also complied with when processing data in the USA.
To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when you access our website.
If you call up the Google Maps component integrated into our website, Google stores a cookie on your terminal device via your Internet browser. In order to display our location and provide directions, your user settings and data are processed. Here, we cannot exclude that Google uses servers in the USA.
The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in optimizing the functionality of our website.
Through the connection to Google established in this way, Google can determine from which website your request was sent and to which IP address the directions are to be transmitted.
If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under the item "Cookies".
In addition, the use of Google Maps and the information obtained via Google Maps is subject to the Google Terms of Use https://policies.google.com/terms?gl=DE&hl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.
In addition, Google offers at
https://adssettings.google.com/authenticatedhttps://policies.google.com/privacy
offers further information.
Google reCAPTCHA
On our website, we use Google reCAPTCHA to check and prevent interactions on our website by automated access, e.g. by so-called bots. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google".
Through the certification according to the EU-US Privacy Shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
Through this service, Google can determine from which website a request is sent as well as from which IP address you use the so-called reCAPTCHA input box. In addition to your IP address, other information may be collected by Google that is necessary for the offer and guarantee of this service.
The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the security of our website and in the defense against unwanted, automated access in the form of spam or similar.
Google offers at https://policies.google.com/privacy
for further information on the general handling of your user data.
Google Fonts
We use Google Fonts on our website to display external fonts. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in the optimization and economic operation of our website.
Through the connection to Google established when you visit our website, Google can determine from which website your request was sent and to which IP address the representation of the font is to be transmitted.
Google offers at https://adssettings.google.com/authenticatedhttps://policies.google.com/privacy
further information, in particular about the possibilities of preventing the use of data.
“Facebook” social plug-in
We use the plug-in of the social network Facebook on our website. Facebook is an internet service provided by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is in turn operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as “Facebook”.
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active, Facebook guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in improving the quality of our website.
Further information about the possible plug-ins and their respective functions is available from Facebook at https://developers.facebook.com/docs/plugins/.
If the plug-in is stored on one of the pages you visit on our website, your Internet browser will download a representation of the plug-in from the Facebook servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded.
If you are logged into Facebook while visiting one of our websites with the plug-in, the information collected by the plug-in about your specific visit will be recognized by Facebook. Facebook may assign the information collected in this way to your personal user account there. If you use the so-called “Like” button on Facebook, for example, this information will be saved in your Facebook user account and possibly published on the Facebook platform. If you want to prevent this, you must either log out of Facebook before visiting our website or use an add-on for your Internet browser to prevent the Facebook plug-in from being blocked.
Further information about the collection and use of data as well as your rights and protection options in this regard is available from Facebook under
https://www.facebook.com/policy.php available data protection information.
“Twitter” social plug-in
We use the plug-in of the social network Twitter on our website. Twitter is an Internet service provided by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA, hereinafter referred to as “Twitter”.
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active, Twitter guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in improving the quality of our website.
If the plug-in is stored on one of the pages you visit on our website, your Internet browser will download a representation of the plug-in from Twitter's servers in the USA. For technical reasons, it is necessary for Twitter to process your IP address. In addition, the date and time of your visit to our website are also recorded.
If you are logged in to Twitter while visiting one of our websites with the plug-in, the information about your specific visit collected by the plug-in will be transferred from Twitter recognized. Twitter may assign the information collected in this way to your personal user account there. If you use the so-called “Share” button from Twitter, for example, this information will be saved in your Twitter user account and possibly published on the Twitter platform. If you want to prevent this, you must either log out of Twitter before visiting our website or make the appropriate settings in your Twitter user account.
Further information about the collection and use of data as well as your rights and protection options in this regard is available from Twitter at
https://twitter.com/privacy
available data protection information.
YouTube
We use YouTube on our website. This is a video portal from YouTube LLC., 901 Cherry Ave., 94066 San Bruno, CA, USA, hereinafter referred to as "YouTube".
YouTube is a subsidiary of Google LLC., 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through the certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google and thus the subsidiary YouTube guarantee that the data protection requirements of the EU are also complied with when processing data in the USA.
We use YouTube in connection with the "Extended data protection mode" function in order to be able to show you videos. The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in improving the quality of our website. According to YouTube, the "extended data protection mode" function means that the data described in more detail below are only transmitted to the YouTube server when you actually start a video.
Without this "extended data protection", a connection to the YouTube server in the USA will be established as soon as you call up one of our Internet pages on which a YouTube video is embedded.
This connection is required in order to be able to display the respective video on our website via your internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time and the website you visited. A connection to the Google “DoubleClick” advertising network is also established.
If you are logged into YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you want to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.
For the purpose of functionality and to analyze usage behavior, YouTube permanently saves cookies on your device via your Internet browser. If you do not agree to this processing, you have the option of preventing the storage of cookies by setting your Internet browser. You can find more information on this under "Cookies" above.
Further information about the collection and use of data as well as your rights and protection options in this regard is available from Google at
https://policies.google.com/privacy
available data protection information.
“Shariff” social media buttons
We use the plug-ins of the social networks mentioned below on our website. We use the “Shariff” plug-in to integrate these plug-ins.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in improving the quality of our website
Shariff is an open source program that was developed by c’t and heise. By integrating this plug-in, linked graphics prevent the social network plug-ins listed below from being integrated when you visit our website (s), on which the respective social network plug-in is / are in turn automatically connects to the respective server of the social network plug-in. Only when you click on one of these linked graphics will you be forwarded to the service of the respective social network. Only then is information about the usage process recorded by the respective social network. This information includes, for example, your IP address, the date and time as well as the page of our website you visited.
If you are logged in to one of the social network services while you are visiting one of our websites with the corresponding plug-in, the provider of the respective social network may be able to recognize the information collected in this way from your specific visit and assign it to your personal user account or publish about it.
If, for example, you use the so-called “Share” button of the respective social network, this information may be stored in your user account there and published on the platform of the respective social network provider. If you want to prevent this, you must either log out of the respective social network before clicking on the graphic or make the appropriate settings in your social network user account.
Heise provides further information about "Shariff"
http://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-Datenschutz-2467514.html ready.
The following social networks are integrated into our website:
Facebook of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, operated within alb of the EU through Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
Data protection information can be found at https://www.facebook.com/policy.php
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active, Facebook guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
Twitter from Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA.
Data protection information can be found at https://twitter.com/privacy
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active, Twitter guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
Hotjar
We use Hotjar, a software from Hotjar Ltd., 3 Lyons Range, 20 Bisazza Street, Sliema SLM 1640, Malta (“Hotjar”), as analysis software on our website. On the basis of the information obtained by Hotjar, we can analyze and improve the use of our online offer.
Data of the users of our online offer are only stored and evaluated for this purpose. Pomélo + Co. uses Hotjar to analyze our online offer and not the individual users. The user data is therefore pseudonymized and processed within the EU and on the basis of the order processing contract offered by Hotjar. Entries made by website visitors, e.g. in forms or keystrokes, are not processed, i.e. neither stored by Hotjar nor transmitted to Hotjar (unless these entries are intended for the purposes of evaluation, such as in feedback forms).
For the purposes mentioned above, Hotjar stores cookies with a pseudonymous identification number on users' devices and evaluates them. The cookies used by Hotjar have a different “lifespan”; some remain valid for up to 365 days, some are only valid during the current visit.
The processed data of the users include:
- Terminal devices and metadata: IP address of the terminal device (it is collected and stored in anonymized format), resolution of the screen / display of the terminal device screen, type of terminal device type (individual terminal device identification features), operating system and browser type, referring URL and domain;
- geographic location (country only);
- Usage data and log data: Date and time when the online offer was accessed, preferred language, user interactions such as mouse events (movements, position and clicks), keyboard entries, websites accessed and interactions with their content and functions.
- Content data: Entries in the context of surveys and feedback forms.
If we ask the user for consent (e.g. in the context of a cookie consent), the legal basis for this processing is Art. 6 Paragraph 1 lit. GDPR. Otherwise, the personal data of the users will be processed on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 Para. 1 lit.f. GDPR).
Users can prevent Hotjar from collecting data by using the browser's Do-Not-Track settings or by clicking on the following link and following the instructions there: https://www.hotjar.com/legal/compliance/opt -out.
Hotjar's privacy policy: https://www.hotjar.com/legal/policies/privacy. Cookie Policy: https://www.hotjar.com/legal/policies/cookie-information.
CloudFlare
To secure our website and to optimize loading times, we use the CloudFlare service as a so-called CDN (Content Delivery Network). This is a service provided by Cloudflare Inc., 101 Townsend Street, San Francisco, California 94107, USA, hereinafter referred to as "CloudFlare".
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0&status=Active, CloudFlare guarantees that the EU's data protection requirements also apply when processing data must be complied with in the USA.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in the secure operation of our website and in its optimization.
If you visit our website, your inquiries will be routed via the CloudFlare server. Statistical access data is collected about your visit to our website and a cookie is saved by CloudFlare on your device via your internet browser.
The access data include
- your IP address,
- the website (s) you have accessed on our website,
- Type and version of the Internet browse you are using rs,
- the operating system you are using,
- the website from which you switched to our website (referrer URL),
- Your length of stay on our website and
- the frequency with which our website is accessed.
The data is used by CloudFlare for the purpose of statistical evaluations of the accesses as well as for security and optimization of the offer.
If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. You can find details on this under the heading "Cookies" above.
CloudFlare offers at https://www.cloudflare.com/privacypolicy/
further information on the collection and use of data as well as your rights and options for protecting your privacy.
Google AdWords with conversion tracking
We use the advertising component Google AdWords and so-called conversion tracking on our website. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
We use conversion tracking for targeted advertising of our offer. The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
If you click on an ad placed by Google, the conversion tracking we use saves a cookie on your device. These so-called conversion cookies lose their validity after 30 days and are not used to identify you personally.
If the cookie is still valid and you visit a certain page of our website, both we and Google can evaluate that you clicked on one of our advertisements placed on Google and that you were then redirected to our website.
With the information obtained in this way, Google creates statistics for us about the visit to our website. This also gives us information about the number of users who clicked on our ad (s) and the pages of our website that were subsequently accessed. Neither we nor third parties who also use Google AdWords are, however, able to identify you in this way.
You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. The steps and measures required for this, however, depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.
Furthermore, Google also offers at https://services.google.com/sitestats/de.html http://www.google.com/policies/technologies/ads/ http://www.google.de/policies/privacy/ further information on this topic and in particular on the possibilities of preventing the use of data.
Google Remarketing or "Similar Audiences" component of Google
We use the remarketing or "similar target groups" function on our website. This is a service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter referred to as “Google”.
Through certification according to the EU-US data protection shield ("EU-US Privacy Shield") https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that the EU's data protection requirements also apply to the processing of data must be complied with in the USA.
We use this function to place interest-based, personalized advertising on third-party websites that also participate in the Google advertising network.
The legal basis is Article 6 (1) lit.f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website.
So that this advertising service can be made possible, Google saves a cookie with a sequence of numbers on your device via your internet browser when you visit our website. This cookie records both your visit and the use of our website in anonymized form. However, personal data will not be passed on. If you then visit the website of a third party, who in turn also uses the Google advertising network, advertising may appear that are related to our website or our offers there.
To permanently deactivate this function, Google offers a browser plug-in for the most common Internet browsers at https://www.google.com/settings/ads/plugin.
The use of cookies from certain providers, for example via
http://www.youronlinechoices.com/uk/your-ad-choices
or http://www.networkadvertising.org/choices/ can be deactivated via opt-out.
Through what is known as cross-device marketing, Google may also be able to track your usage behavior across multiple devices, so that you may be shown interest-based, personalized advertising even if you switch devices. However, this requires that you have agreed to link your browser history to your existing Google account.
Google offers further information on Google Remarketing at
http://www.google.com/privacy/ads/ at.
Contest
We offer you the opportunity to participate in competitions on our website. If you take part in one of our competitions, the data you enter on the occasion of participation will be processed without your further consent, but of course only for the implementation and processing of the respective competition.
As part of the processing of the competition, we pass on your data to the transport company commissioned with the delivery of the goods or to a financial service provider, insofar as the transfer is necessary for the delivery or payment of your winnings. If your data is published in the event of a win, you will be informed of this in the declaration of consent.
The legal basis for forwarding the data is then Art. 6 Paragraph 1 lit. b) GDPR.
You can revoke your consent to the processing of data for participation in our competitions at any time with effect for the future in accordance with Art. 7 Para. 3 GDPR. All you have to do is inform us of your revocation.
wonder child
We use the Wunderkind service, software from Wunderkind, Inc, 15 Alfred Place, Fitzrovia, London, WC1E 7EB, as analysis and tracking software on our website. On the basis of the information obtained by Wunderkind, we can analyze and improve the use of our online offer and deliver personalized advertising to our customers. Data of the users of our online offer are only stored and evaluated for this purpose.
Users can prevent Wunderkind from collecting data by using the browser's Do-Not-Track settings or by clicking on the following link and following the instructions there: https://www.wunderkind.co/uk/privacy/
Wunderkind's privacy policy: https://www.wunderkind.co/uk/privacy/
Wunderkind cookie policy: https://www.wunderkind.co/uk/privacy/
TikTok
We use the so-called "TikTok-Pixel" of the provider TikTok (TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland) on this website. This is a code that we have implemented on our site. With the help of this code, if you have given your express consent, a connection to the TikTok servers is established when you visit our website in order to track your behavior on our website. For example, if you buy a product on our website, the TikTok pixel is triggered and saves your actions on our website in one or more cookies. You have the option to revoke your consent at any time with effect for the future.
Personal data such as the IP address and other information such as device ID, device type and operating system can also be transmitted to TikTok. TikTok uses email or other login or device information to identify the users of our website and to assign their actions to a TikTok user account.
TikTok uses this data to show its users targeted and personalized advertising and to create interest-based user profiles. The data collected is anonymous and cannot be viewed by us and can only be used by us in the context of measuring the effectiveness of advertisements.
You can find TikTok's privacy policy here: https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE